Apple CEO: We won't make products just for the sake of AI.

PANews, November 1 news, according to Zhitong Finance report, Apple CEO John Ternus recently defended Apple's current positioning in the field of artificial intelligence in an interview. Over the past few years, the outside world has often believed that Apple is lagging behind in the AI race, especially since Apple delayed the launch of a more powerful version of Siri, which only officially went live this summer. Ternus is a veteran Apple executive and officially became CEO in early September. He acknowledged that "everyone has their own views," but insisted: "I am very satisfied with where we are now." Ternus added that Apple will certainly use artificial intelligence in new products, but he said: "We don't want to launch AI just for the sake of doing AI. If we do it well, users won't think about whether this feature is implemented by AI or by traditional software. The point is whether we create products that users truly love."